Garrett Popcorn Shops
Print Production, Marketing & Design
I got to work with Garrett Brands/Garrett Popcorn as a contractor to a full-time position as their print production specialist. I was able to assist the production, marketing, sales, and creative team throughout the year, especially during their busiest season - Christmas/New Years.
Something I'm most proud of is being able to have my own tin design in Japan for their Valentine's Day 2023, decal designs for Mother's Day & Valentine's Day 2023 in the US. And having artwork that my team and I created showcased in Asia's malls.
Garrett Brands, LLC/Garrett Popcorn was founded by a female entrepreneur, who made her now-worldwide famous recipes in her family kitchen in Chicago, IL. Since 1949, this delicious company has handcrafted gourmet popcorn such as CaramelCrisp, Cheesecorn, Buttery & Plain, and many more seasonal flavors. And this tasty popcorn is being shared all across the states, United Arab Emirates, and in Asia (Singapore, Malaysia, Thailand, Hong Kong, Japan, and South Korea) Garrett Brands, LLC also owns Frango Chocolates.
Decals/stickers • Tin design/layout • Digital ads • flyers • social media posts • brand guidelines • window displays • product labels • postcards • brochures • logo/branding design
Valentine's Day 2023 decal for Pink Tin (Classic)
Mother's Day 2023 decal for Spring Tin (Classic)
Concept 1
Concept 2
I was able to contribute to Japan's Valentine's Day for 2023
The design concept was lots of hearts and color combos of pinks, purples, and reds. My concept was to illustrate a dreamy, lovey-dovey feeling that people usually feel when they think of Valentine's Day. This tin was accompanied by their new seasonal recipe of Almond Chocolate Truffle Popcorn.
Mall Ads at Central World Mall, Thailand
My team and I conceptualized and executed the promotion of a seasonal recipe for Mid-Autumn Festival in Asia.
*Mid-Autumn Festival (also known as the Moon Festival or Mooncake Festival) It was described as a day for emperors to celebrate the year's harvest by giving offerings to the moon and hosting a great feast. Today, the Mid-Autumn Festival is an incredibly important family gathering. It happens on the 15th day of the 8th month of the lunar calendar with a full moon at night. (Wiki & TravelChinaGuide - Catherine He 2021)
